Since 1946,
a story of FAMILY,
PASSION, and EXCELLENCE.
At Brasport, every creation bears the imprint of inherited know-how, mastered gestures, and a shared pursuit of excellence.
Founded in 1946 in the Swiss Jura, the cradle of watchmaking, Brasport has established itself as a benchmark in the manufacture of watch straps, blending watchmaking tradition with artisanal excellence. Passed down through three generations, the Maison, led by Alain Dubois and his spouse nurtures both a strong family spirit and a passion for innovation. Over time, its expertise has expanded to bespoke leather goods and technical components, yet BRASPORT has remained true to its mission: creating unique pieces that embody meaning and elegance.
THREE fields of expertise.
One single STANDARD
Straps
From leather to technical rubber, each strap reflects the harmony of design, comfort, and durability. Whether a unique piece or a series, our standards remain the same.
Leather goods
Through our Premium for Leather division, we develop elegant, customized items designed to enhance each brand universe.
Components
Our micromechanics workshop designs inserts, interchangeable systems, and tooling with precision that meets the highest watchmaking standards.
One group,
multiple areas of expertise,
one single standard of excellence
An INTERNATIONAL Footprint
Brasport Group extends its expertise across several sites worldwide, each with its own specialization, teams, and technologies.
Switzerland – La Chaux-de-Fonds
Historical birthplace of the Group, center for research, prototyping, Swiss Made production, machining, and quality control
Portugal – BRADCO I & II
Our largest production units: high-end watch straps, leather goods, and components
Portugal – Premium for Leather
Bespoke luxury leather goods: alligator, leather, and synthetic materials
Portugal – BRADTECH Micromechanics Workshop
Metal components, inserts, tooling, industrial precision
Thailand – Bangkok
Agile and certified production dedicated to high-end watchmaking
Innovation, Quality, Responsibility
At Brasport Group, industrial performance goes hand in hand with strong commitments.
Our sites are certified according to the strictest standards (ISO, AQC, SA8000).
Our R&D department develops technical solutions, files patents, and anticipates the environmental and regulatory challenges of the sector.
Do you have
a PROJECT ?
We support you at every stage — from idea to finished piece.