{"id":265,"date":"2025-08-26T10:12:13","date_gmt":"2025-08-26T08:12:13","guid":{"rendered":"https:\/\/brasport-group.com\/?page_id=265"},"modified":"2026-02-18T15:15:12","modified_gmt":"2026-02-18T13:15:12","slug":"histoire","status":"publish","type":"page","link":"https:\/\/brasport-group.com\/fr\/a-propos\/histoire\/","title":{"rendered":"Histoire"},"content":{"rendered":"\t\t
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Accueil<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t

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NOTRE HISTOIRE
\nL'art du bracelet DEPUIS 1946<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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Depuis sa fondation \u00e0 La Chaux-de-Fonds en 1946 par Albert Dubois, Brasport incarne une vision ambitieuse : faire rayonner l\u2019artisanat suisse \u00e0 l\u2019international. Le nom m\u00eame de l\u2019entreprise \u2014 contraction de Bracelet Export \u2014 traduit cette vocation mondiale d\u00e8s l\u2019origine.<\/p>

Transmise de g\u00e9n\u00e9ration en g\u00e9n\u00e9ration, la Maison a su allier tradition horlog\u00e8re, innovation industrielle et valeurs humaines fortes. De la fabrication des premiers bracelets en cuir aux technologies les plus avanc\u00e9es en mati\u00e8re de composants et maroquinerie, Brasport n\u2019a cess\u00e9 d\u2019\u00e9voluer avec son temps, tout en restant fid\u00e8le \u00e0 son exigence de qualit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1946<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Cr\u00e9ation de Brasport \u00e0 la Chaux-de-Fonds (CH) par Albert Dubois<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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1970<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Reprise par la 2e<\/sup>\u00a0 g\u00e9n\u00e9ration, Francis et Pierre Dubois<\/b> ; Premi\u00e8res externalisations de production<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1989<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Implantation d’un premier site en Chine (Guilin)<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2000<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Arriv\u00e9e de la 3e<\/sup>  G\u00e9n\u00e9ration avec Alain Dubois, toujours aux commandes<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2005<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tOuverture du site de production \u00e0 Castelo de Paiva (PT)<\/b>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2006<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Ouverture de Brasport Hong Kong<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Victoria\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2010<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAcquisition d’A2I<\/b>, soci\u00e9t\u00e9 sp\u00e9cialis\u00e9e dans l’usinage de composants horlogers\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2011<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Implantation du site de production de Bangkok (TH)<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2013<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Ouverture des bureaux commerciaux \u00e0 New York (USA) et Shanghai (Chine)<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2017<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Extension des activit\u00e9s de sous-traitance de maroquinerie<\/b> au Portugal<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2021<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Cr\u00e9ation de Bradtech <\/b>(composants techniques) et lancement de Premium (maroquinerie haut de gamme)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2024<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Inauguration de Bradco II,<\/b> nouveau site industriel d\u00e9di\u00e9 aux bracelets au Portugal. Vente du site de Guilin en Chine.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Une empreinte MONDIALE, un esprit de MAISON<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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De la Suisse au Portugal en passant par la Tha\u00eflande, chaque site incarne un savoir-faire unique, ma\u00eetris\u00e9 et partag\u00e9, au service des secteurs horloger, maroquinier et technologique.<\/p>

Brasport est aujourd\u2019hui un groupe industriel structur\u00e9, reconnu pour sa ma\u00eetrise technique, son agilit\u00e9 logistique et son excellence sur-mesure, tout en cultivant un h\u00e9ritage profond\u00e9ment humain et familial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

NOTRE HISTOIRE L’art du bracelet DEPUIS 1946 Depuis sa fondation \u00e0 La Chaux-de-Fonds en 1946 par Albert Dubois, Brasport incarne une vision ambitieuse : faire rayonner l\u2019artisanat suisse \u00e0 l\u2019international. Le nom m\u00eame de l\u2019entreprise \u2014 contraction de Bracelet Export \u2014 traduit cette vocation mondiale d\u00e8s l\u2019origine. Transmise de g\u00e9n\u00e9ration en g\u00e9n\u00e9ration, la Maison a […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":210,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-265","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nHistoire - Brasport<\/title>\n<meta name=\"description\" content=\"Depuis sa fondation \u00e0 La Chaux-de-Fonds en 1946 par Albert Dubois, Brasport incarne une vision ambitieuse : faire rayonner l\u2019artisanat suisse \u00e0 l\u2019international.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brasport-group.com\/fr\/a-propos\/histoire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Histoire - Brasport\" \/>\n<meta property=\"og:description\" content=\"Depuis sa fondation \u00e0 La Chaux-de-Fonds en 1946 par Albert Dubois, Brasport incarne une vision ambitieuse : faire rayonner l\u2019artisanat suisse \u00e0 l\u2019international.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brasport-group.com\/fr\/a-propos\/histoire\/\" \/>\n<meta property=\"og:site_name\" content=\"Brasport\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-18T13:15:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brasport-group.com\/wp-content\/uploads\/2025\/10\/Brasport_Histoire_img_1-scaled.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brasport-group.com\/fr\/a-propos\/histoire\/\",\"url\":\"https:\/\/brasport-group.com\/fr\/a-propos\/histoire\/\",\"name\":\"Histoire - 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